People aren’t falling out of their seats these days when they hear that recruiters and HR teams are finding it increasingly more difficult to find quality talent. In today’s competitive job market, organizations need to develop an employer brand that not only attracts top talent but keeps your current workforce happy. According to a recent …
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The Value Nontraditional Students Add to Your School
Over the past few years, colleges and universities have put a focus on attracting more nontraditional students. When we say nontraditional students, we’re referring to individuals who didn’t graduate high school and go straight to college. They may be older, have families, work full or part-time, or have various other responsibilities that may make it …
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Why More and More Schools are Targeting the Military
Schools, now more than ever, are struggling to hit enrollment goals and fill classrooms as more high school seniors choose not to attend college. Another objective at the forefront of most schools is the mission to cultivate diverse and inclusive environments. One often overlooked demographic that can help on both fronts is the military community. …
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5 Key Ways Digital Technology Has Impacted Employee Recruitment
It’s no secret that the world is shifting faster and faster in a digital direction, and employee recruitment is no different with advancements in technology. Not only has the technology evolved, but so have the candidate expectations. Here are 5 key ways digitalization has impacted the employee recruitment process: 1) Online Job Boards: Whether companies …
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Why Print Advertising Is Here To Stay – Recruitment Marketing
While the advertising landscape has evolved significantly with the rise of digital marketing, print advertising continues to prove its value and maintain it’s seat at the table for several reasons: 1) Targeted Audience: Print publications often cater to specific audiences and niche markets. Advertisers can reach their desired target audience effectively by placing ads in …
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Why Employers Are Striving to Hire More Veterans
The reasons why employers should strive to hire veterans go way beyond the “right thing to do,” mentality we’ve seen in the past. These talented individuals bring unique experiences, perspectives, skills, and mindsets not found anywhere else, not to mention the military community is one of the truly renewable sources of talent in the world. …
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How Your Brand Can Build Rapport with the Military Community
Hire veterans. Increase your lead generation with a renewable talent pool. Before you advertise to them, learn about their military transition.
VIQTORY Introduces A New App for Veterans and Active Military
G.I. Jobs App has been released on the App Store and on Google Play. This is pretty exciting as the mobile application is available for anyone to download and easily engage with G.I. Jobs – one of the top publication resources for transitioning service members and the entire military community. For over 20 years, G.I. …
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VIQTORY Announces A Campaign for Free Support Programs to Military Caregivers
Pittsburgh, Pennsylvania 9/24/21: Rosalynn Carter Institute (RCI), a non-profit organization dedicated to helping caregivers, has launched a campaign with Military Spouse by VIQTORY to promote their two free support programs for military caregivers, Operation Family Caregiver (OFC) and Operation Caregiver Support (OCS). There are few resources and programs specifically designed for caregivers, so these free support programs are …
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What Is First-Party Data and Why Is It So Important?
When it comes down to it, a marketing campaign is only as good as the data behind it. Being a premier military marketing company for over 20 years, we have established an expansive audience and a massive reach within the military community, while acquiring more than decades worth of first-party data. Here at VIQTORY, we combine the …
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